WHAT IS VERDA ABOUT?
In short, VERDA is about a way of living. It is a key foundation in a path towards a better and more sustainable way to live and thrive.
Reflecting on how the majority of Western culture views nutrition, many people still struggle with the dietary options that are presented to them in everyday life. Within the dietary choices people make is a heavy emphasis on the convenient satisfaction of needs – fast foods, energy drinks, refined sugars and carbs – all of which can lead to a host of potential problems, from diabetes and psychological disorders to obesity. Where some might dismiss this problem as a lack of willpower, we define it as a lack of education – an informational and conceptual gap in human nutrition that needs to be addressed in a global way.
To make matters worse, on the other side of the health spectrum the fitness industry’s emphasis on physique often becomes absolute for many. Rather than viewing their health as a myriad of interconnected elements, many people become obsessed with their body’s form. “Losing weight” or “getting in shape” are common concepts that people acquire in an attempt to fit a pre-defined ideal body image that Western society has created. While slimming down and building strength can in fact be excellent goals to set on the path to healthy living, they do not tell the universal truth about what it is that makes a healthy life.
From nutrition to fitness, many struggle to find a complete picture about what it means to be healthier and happier, or to see the available options needed to make informed choices. This is the social mindset that VERDA™ seeks to change.
PLANT-BASED NUTRITION IS THE FUTURE OF HEALTH
One of the biggest paradoxes we have found with sharing the benefits of a Vegan diet is the stereotype that plant-based food sources deprive the body of certain fundamental nutrients like protein. Contrary to these types of misrepresentations, plant-based nutrition can give your body everything it needs and more! Advances in whole-foods processing make it possible to harvest highly concentrated, nutrient dense protein isolates from natural plants like sprouted brown rice, hemp, and peas. Unlike many dairy proteins, which can become denatured during manufacturing, plant-based proteins undergo low-heat, chemical-free refining processes that preserve the structure of their biologically active amino acids. For example, VERDA’s™ Superfood supplement contains 17 grams of these protein sources that can assist in natural strength-training, muscle growth and preservation, as well as recovery. In addition, plant-based whole-food proteins like those found in VERDA™ Superfood are rich in natural fibre, and are hypoallergenic – being 100% gluten-free, soy-free, dairy-free, GMO-free, and Certified Banned Substance Free.™
Vegan plant-food supplements like VERDA™ Superfood are also densely packed with natural land and sea plant and vegetable greens phytonutrients, exotic superfruit anti-oxidants, essential fatty acids, vitamins, minerals, and even probiotics. All of VERDA’s™ greens and fruits undergo a premium freeze-drying process to preserve 100% of their biological value. All of these micronutrients combine to help boost immune system, provide natural energy, support improved organ function and digestion, fight free-radicals and cell aging, and support an overall active lifestyle.
Aside from the myriad of benefits inherent in plant-based supplements, receiving daily nutrition couldn’t be more convenient than VERDA.™ Our premium natural plant food mixes easily with water for nutrient-rich nourishment for any active lifestyle. While some greens products give plant-based nutrition a bad rep with undesirable taste, we believe you shouldn’t have to sacrifice flavor for nutrition. We are revolutionizing the vegan supplement world with amazing flavours like Natural Berry, Chocolate Truffle, and Vanilla Bean that help control cravings and dramatically enhance your nutrition while leaving you feeling refreshed.
YOU DON’T HAVE TO BE VEGAN TO ENJOY PLANT BASED NUTRITION
At our core VERDA™ believes that every living thing deserves a chance to exist and thrive. With this being said, we appreciate and respect all lifestyles that value responsible and sustainable consumption.
Maybe you are a fitness enthusiast and have heard about how many commercial products and supplements contain GMOs, artificial additives, and other detrimental chemicals, and have been looking for an alternative. Perhaps you are looking to find a more sustainable and convenient way to get the nutrient rich diet we need to function optimally. No matter what the reason, you have already taken a step towards a more fulfilling diet and wellness. Whether you are Vegan or not, we believe that everyone can and should be informed and enabled to take advantage of the amazing nutritional and global benefits of plant-based nutrition.
EMPHASIS ON WELLNESS OVER FITNESS
As part of our mantra to change the way people think about health, we advocate for an emphasis on “wellness” over “fitness” on the path to a healthier life. Wellness starts with the realization that a person’s health is a diverse mosaic of which nutrition and fitness are just two pieces. Mental clarity, personal goals, relaxation, self-esteem, reciprocity, etc. are all part of a more global approach to health and one that we find goes hand in hand with Vegan nutrition.
With this in mind, VERDA™ wants to offer all of our customers a chance to start connecting with these types of intangible contributors to well being, and to become part of a larger movement towards health. We have partnered with Vitamin Angels, an international charitable organization that provides critical nutrients to children in need around the world. A percentage of proceeds will be donated from every bottle of VERDA™ sold to provide a child’s key nutrients for an entire year! In addition, our 100% plant-based supplements are environmentally sustainable and help reduce our reliance and preeminent focus on animal-based consumption and the industries associated with them.
By providing our customers with the right nutritional tools and information, we hope to send them on an enlightened path not only just to health and fitness, but also towards wellness. VERDA™ is about powering active individuals while maximizing global benefits; we seek to inspire people to find a holistic path to fitness, a personally and environmentally balanced nutrition, and a resonating social vitality.